Before COVID-19 arrived, Joan Arata’s biggest challenge had been finding the best possible staff and being on the lookout for additional marketing opportunities for her new Modern Acupuncture locations in Florham Park, New Jersey, and SoHo, New York. Sadly, along with many businesses in the area, she had to close her doors for a few months. Both locations have now reopened with limited hours, and each follows strict sanitation and safety guidelines to ensure patient and staff health is never put at risk.

Modern Acupuncture’s mission is to make their clients’ lives better by making acupuncture truly accessible. As a national franchise, they have a methodology and train all acupuncturists to ensure that when patients visit multiple locations across the country, they are confident that they will get consistent, effective treatment. “The stress of the past few months makes the healing relief from pain and anxiety found with acupuncture even more welcome,” states Arata. To encourage the community to try this healing modality, Arata offers the first treatment for free.

Treatments are given in the Zen Lounge in zero-gravity chairs with soothing music so they are relaxed and comfortable. Many patients fall asleep during their treatments—even those who come to be treated for insomnia!

“I have been a long-time fan of acupuncture and have had acupuncture to treat many different ailments over many years. The opportunity to take this ancient Chinese medical treatment to many more people with a ‘modern’ approach was too good to pass up,” explains Arata. “Most people have no idea how acupuncture can positively impact their health and their lives. Our ideal client is someone who is open-minded about understanding about how various treatments work and willing to try something new.” 

Modern Acupuncture strives to provide as much education about acupuncture as they do promotion. Since so many people are new to the modality, they have many questions about how, when and why it works. Having a national brand behind their operation ensures consistent, effective training, the highest quality of practitioners, consistent supplies and products. All of these thoughtful points lead to effective treatment and a consistently good experience for their patients.

Florham Park NJ Location: 176 Columbia Turnpike. Hours of Operation:  Mon-Tues: 10am-3pm; Wed-Fri: 2-7pm; Sat: 10am-3pm.  For more information, call 973-765-9500, email [email protected] or visit ModAcu.com/nj001. 

SoHo NYC location:  65 W. Houston St. Hours of Operation:  Mon, Wed, Fri: 10am-3pm; Tues, Thurs: 2-7pm; Sat-Sun: 10am-3pm. For more information, call 917-388-2886, email [email protected] or visit ModAcu.com/ny001.